The first time I saw this commercial I thought it was funny. Honestly, who would think of taking a Wopper and a Big Mac to some of the remote places in the world and have people try these two hamburgers and decide which the better one is. Advertisers do so many things to prove that they are the best. With this experiment that the advertisers of Burger King did they proved that they were the better hamburger and that they were better than the Big Mac.
The advertisers use Jim Fowles appeals starting with the need to achieve, dominate, attention, and the need to satisfy. The advertisement demonstrates all, of theses appeals because Burger King wants to achieve the status of being the best burgers and having the most popular burgers throughout the fast food chains. Burger King also wants to dominate the fast food industry and be the best that there is. Burger King wants to be known as having the best burgers out there and the only way they will accomplish that is by dominating. They did this by having the experiment-giving people who have never tasted these burgers and asking them which one was better. As a result, the Wopper beat the Big Mac and that proved that the Wopper was a better hamburger than the Big Mac.
The burger King advertisement also achieves the need for attention because in the title of the commercial it is called the Wopper Virgins. Right off, the bat people want to know what is going on because they see the word virgin. This commercial does a good job at capturing people’s attention. The people want to know what is going on and which hamburger is going to come out on top. The final appeal that the Burger King advertisers demonstrates is the need to achieve status. They want to be known as the best and they achieve that by making this commercial. Not only do they achieve it in remote places of the world but also they achieve it in the place where it was invented. This commercial uses many of Jim Fowles appeals to sell their product and in general they do a good job because they use a creative way in doing so.
http://www.youtube.com/watch?v=Lv1iNgioMgY
Tuesday, October 27, 2009
Blog Comments
Monday, October 26, 2009
Breakfast the most important meal of the day........
Have you ever woke up late for school or work and you are running all over the place to get ready and you barely have time to get ready you do not even bother to eat breakfast? Then when you are going on with your day you hear and feel your tummy growling and then you wished that you spent a couple of minutes to eat something even if it was a bowl of cereal. Well i got the perfect solution to a fulfilling meal that takes no time to prepare and you can eat on the go and get the daily vitamins that are needed to live a healthy life. It is an easier than most people think a banana and chocolate milk can be meal that not only taste good but can fill up the tank compared to a doughnut and a cup of coffee which is a common breakfast for most people.
You may not realize it but there are many benefits to having a banana and chocolate milk for breakfast. With a banana and chocolate milk, you will not only fill your tummy but you will get all the essential vitamins and minerals that you need during the day. For example a banana have a bunch of minerals that include potassium, calcium, iron, and zinc. A banana also had a bunch a vitamins as well including: B1, B6 and B12 as well as vitamins A, C, K, and E. Chocolate milk contains the minerals zinc and calcium and the vitamins: A, D, E, and K.
With all the vitamins that you can get from these two simple foods you cannot go wrong. With a doughnut and a coffee, you only get empty calories and loads of sugar. With a banana and chocolate milk, you get a nutritious breakfast and a full stomach too. It takes no time to prepare and it is better than not having anything to eat in the morning. So next time you wake up late and do not have time to eat try a banana and chocolate milk it delicious and it good to eat on the go and like it has been said "Breakfast is the most important meal of the day."
You may not realize it but there are many benefits to having a banana and chocolate milk for breakfast. With a banana and chocolate milk, you will not only fill your tummy but you will get all the essential vitamins and minerals that you need during the day. For example a banana have a bunch of minerals that include potassium, calcium, iron, and zinc. A banana also had a bunch a vitamins as well including: B1, B6 and B12 as well as vitamins A, C, K, and E. Chocolate milk contains the minerals zinc and calcium and the vitamins: A, D, E, and K.
With all the vitamins that you can get from these two simple foods you cannot go wrong. With a doughnut and a coffee, you only get empty calories and loads of sugar. With a banana and chocolate milk, you get a nutritious breakfast and a full stomach too. It takes no time to prepare and it is better than not having anything to eat in the morning. So next time you wake up late and do not have time to eat try a banana and chocolate milk it delicious and it good to eat on the go and like it has been said "Breakfast is the most important meal of the day."
Subscribe to:
Posts (Atom)